BtoBet and Kiron Interactive announce partnership

Award-winning supplier BtoBet has signed an agreement with virtual games supplier Kiron Interactive that will see the company provide licensees with high-quality content and technology in order to appeal to a wider range of players. Kiron Interactive is a premier brand in the virtual gaming environment with more than 16 years of experience. The deal will see Kiron's virtual sports and number games made available to the sports betting, casino and lottery businesses.

Steven Spartinos, CEO of Kiron Interactive, said, "Kiron is delighted to partner with BtoBet, a well-known and trusted brand in the industry. We are sure our full portfolio of titles will prove extremely popular across BtoBet's network of operators, and we look forward to building a long and beneficial relationship. This partnership will see the integration of Kiron's full suite of games through BtoBet's platforms — online and retail — in Europe, LatAm and Africa."

BtoBet's Integration Manager, Maja Janevska, said, "Our advanced and flexible platforms — Neuron Games and Neuron Sports — based on Artificial intelligence, combined with Kiron Interactive's Virtual Sports and games, will provide operators the possibility to elaborate unique offers, tailored for every single regulated market. Partnering with Kiron Interactive gives us the possibility to add an engaging and exciting selection of virtual sports and games to our ever-increasing suite of top offerings for our clients.

"Additionally, our sophisticated learning machine and algorithms enable operators to set up advanced rules for effective profiling and easy players management, mobile, online and retail. We also maintain progressive operation with true technology innovation and assure a close collaboration to achieve mutual satisfaction."

Visit BtoBet at ICE Totally Gaming from 6-8 February at stand S1-320.

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